Privacy Policy

Revised: January 1, 2024

Protecting your privacy and personal information is important to us. This Privacy Policy explains how we collect, use, maintain, protect, and disclose information when you access or use the website on which this Privacy Policy appears (the “Site”) and any related products, features, functionality, or services made available through the Site (collectively, the “Services”).

This Privacy Policy applies to individuals who access or use the Site or Services.

This Privacy Policy applies specifically to the Site and Services covered by this policy. It does not necessarily apply to other websites, applications, products, services, or offline activities that we may operate or provide and that are governed by separate privacy notices or policies.

BY ACCESSING OR USING THE SITE OR SERVICES, YOU ACKNOWLEDGE THIS PRIVACY POLICY AND CONSENT TO THE COLLECTION, USE, AND DISCLOSURE OF INFORMATION AS DESCRIBED HEREIN, TO THE EXTENT PERMITTED BY APPLICABLE LAW. PLEASE REVIEW THIS PRIVACY POLICY CAREFULLY.

1. Personal Information We Collect

For purposes of this Privacy Policy, “Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or may reasonably be linked to an individual or household, as applicable under law.

Depending upon how you interact with us, we may collect the following categories of Personal Information:

  • Contact Information, such as your first and last name, mailing address, email address, and telephone number;

  • Account and Identifying Information, such as your IP address, social media usernames, account credentials, passwords, authentication information, and other security-related information;

  • Financial Information, such as credit card information, debit card information, bank account details, and other payment-related information;

  • Demographic Information, such as age, gender, employment information, occupation, income, or salary information;

  • Location Information, including geolocation information where available or permitted;

  • Internet and Electronic Activity Information, including browsing activity, search history, click activity, pages viewed, navigation patterns, interactions with Site features, and information concerning how you use the Site and Services;

  • Commercial Information, including products or services that you purchase, request, consider, or view through the Site;

  • Audio, Visual, and Similar Information, including photographs, videos, recordings, or other media that you provide or make available to us; and

  • Inferences and Preference Information, including information derived from the categories above that may be used to understand or predict your interests, preferences, characteristics, behaviors, or tendencies.

The particular Personal Information we collect will depend upon your interactions with us, the Services you use, and the information you choose to provide.

2. How We Use Personal Information

We may use Personal Information for the purposes described below.

A. Transactions and Account Administration

We may use Contact Information, Financial Information, Commercial Information, and related Personal Information to:

  • receive, process, confirm, fulfill, administer, and track purchases, subscriptions, registrations, requests, or other transactions;

  • communicate with you regarding an order, subscription, registration, Account, payment, or other transaction; and

  • process and administer registrations or subscriptions for our Services.

B. Analytics and Business Insights

We may use Identifying Information, Internet and Electronic Activity Information, Commercial Information, Demographic Information, Location Information, and other relevant data to:

  • understand how visitors and users interact with the Site and Services;

  • measure Site and Service performance;

  • analyze user preferences and behavior;

  • identify trends and usage patterns; and

  • improve our business operations, products, Services, and marketing efforts.

C. Advertising, Marketing, and Promotions

We may use Contact Information, Commercial Information, Demographic Information, Internet and Electronic Activity Information, Location Information, and Inferences to:

  • inform you about products, Services, features, promotions, or offers;

  • provide advertising or marketing that may be relevant to your interests;

  • administer contests, promotional campaigns, sweepstakes, or similar programs;

  • administer rewards, loyalty, points, certificates, or similar customer programs where offered; and

  • provide personalized communications or other information concerning our business, products, or Services.

Where required by applicable law, we will obtain any consent necessary before sending marketing communications or using Personal Information for certain advertising purposes.

D. Operation, Maintenance, and Improvement of the Site and Services

We may use Contact Information, Commercial Information, Internet and Electronic Activity Information, and other applicable Personal Information to:

  • operate and provide the Site and Services;

  • administer Accounts and send Account-related notices or alerts;

  • respond to customer support or service requests;

  • troubleshoot technical or operational issues;

  • maintain and secure our systems;

  • analyze and improve Site functionality and user experience; and

  • administer our business operations and Services.

E. Reviews, Media, and User Content

We may use Contact Information, Commercial Information, Audio and Visual Information, and other content that you provide to:

  • facilitate reviews or feedback regarding our products or Services;

  • display content that you submit or authorize us to use;

  • publish testimonials, reviews, images, videos, or other authorized materials; and

  • display authorized content through the Site, Services, social media channels, or other promotional materials.

F. Security, Fraud Detection, and Misconduct Prevention

We may use Contact Information, Identifying Information, Commercial Information, Internet and Electronic Activity Information, Inferences, and other relevant information to:

  • detect, prevent, investigate, or respond to fraud;

  • protect against unauthorized access or misuse;

  • maintain the security and integrity of the Site and Services;

  • prevent theft, abuse, misconduct, or other harmful activity; and

  • protect our rights, property, business, customers, users, employees, and others.

G. Legal, Regulatory, and Other Business Purposes

We may use or disclose Personal Information where reasonably necessary to:

  • comply with laws, regulations, legal processes, court orders, subpoenas, or governmental requests;

  • establish, exercise, or defend legal claims;

  • protect our legal rights or interests;

  • provide information to attorneys, accountants, auditors, consultants, insurers, or other professional advisors;

  • satisfy regulatory, compliance, tax, accounting, or recordkeeping obligations; or

  • carry out another purpose for which you have provided consent.

We may also use Personal Information for purposes that are reasonably related to or compatible with the purpose for which the information was originally collected, where permitted by applicable law and reasonably expected under the circumstances.

3. Sources of Personal Information

We may obtain Personal Information from several sources, including the following:

A. Information You Provide Directly to Us

We may collect Personal Information directly from you when you:

  • submit a form through the Site;

  • create or register for an Account;

  • purchase or subscribe to a Service;

  • sign up to receive communications;

  • request information or customer support;

  • communicate with us by telephone, email, SMS, chat, or other means;

  • participate in a promotion or other program; or

  • otherwise provide information to us.

The specific information collected will depend upon the nature of your interaction with us.

B. Information Provided by Service Providers

We may receive Personal Information from vendors, contractors, analytics providers, technology providers, marketing providers, payment processors, or other service providers that collect or process information on our behalf (“Service Providers”).

For example, we may use analytics or website optimization technologies that measure and analyze traffic, engagement, or interaction with the Site, Services, or our advertising.

Certain Service Providers may collect information regarding how users interact with the Site, including through technologies that generate session analytics or session replay information.

Depending upon the technology used, such information may include clicks, cursor or mouse movements, scrolling activity, typed interactions, navigation behavior, page activity, device information, browser characteristics, and similar usage data.

These technologies are intended to help us understand how users interact with the Site, identify technical issues, and improve usability and performance.

C. Information Obtained From Third Parties

We may receive information about you from other third-party sources.

These sources may include:

  • social media platforms;

  • advertising or marketing partners;

  • public databases or publicly available sources;

  • business partners;

  • data or analytics providers; and

  • third-party services or platforms that you authorize us to connect with.

If you authorize us to connect your Account or Services with a third-party platform or service, we may receive information from that third party in accordance with your permissions and the third party's applicable privacy practices.

We may also collect information that you have made publicly available through social media, websites, directories, public records, or other online or offline sources where permitted by applicable law.

D. Information Collected Automatically

We may automatically collect certain information when you visit, access, or interact with the Site or Services.

Such information may be collected through cookies, pixels, web beacons, tags, scripts, log files, device identifiers, analytics tools, and similar tracking technologies.

Automatically collected information may include browser information, device information, IP address, pages viewed, links clicked, referring and exit pages, navigation activity, timestamps, and other information regarding your use of the Site or Services.

Additional information concerning these technologies and how they may be used is described in the Cookies, Advertising, and Online Tracking sections of this Privacy Policy.

4. Categories of Third Parties With Whom We May Share Personal Information

A. Service Providers

We may engage trusted vendors, contractors, consultants, and other third-party companies to perform services for us or on our behalf (“Service Providers”).

Service Providers may assist us with services such as:

  • website hosting and maintenance;

  • cloud infrastructure;

  • data storage and management;

  • analytics;

  • communications;

  • advertising and marketing;

  • customer support;

  • payment processing; and

  • other operational or technical services.

We provide Service Providers only with the Personal Information reasonably necessary for them to perform the applicable services.

We require Service Providers to use reasonable safeguards appropriate to the nature of the information they process and to use Personal Information only for the purposes for which we have provided or authorized access to it, subject to applicable law.

B. Affiliates

We may share Personal Information with businesses that control, are controlled by, or are under common control with us, including subsidiaries and affiliated companies, where such sharing is reasonably necessary for the purposes described in this Privacy Policy, where the affiliate is acting as a Service Provider, or where disclosure is otherwise permitted or required by law.

C. Business Transfers and Corporate Transactions

If we participate in a merger, acquisition, financing, restructuring, reorganization, sale of assets, sale of the business, bankruptcy, or other similar corporate transaction, Personal Information may be disclosed, transferred, or otherwise made available as part of or in anticipation of that transaction.

Any successor entity may continue to process Personal Information as permitted by applicable law and the privacy terms applicable to the transaction.

D. Legal Compliance and Protection of Rights

We may disclose Personal Information or other information where we reasonably believe disclosure is necessary or appropriate to:

  • comply with applicable laws or regulations;

  • respond to subpoenas, court orders, warrants, legal process, or governmental requests;

  • cooperate with law enforcement, regulatory authorities, or government agencies;

  • investigate, prevent, or respond to suspected fraud, unlawful conduct, security incidents, or other misconduct;

  • protect the safety, rights, property, or interests of our company, users, customers, employees, or others;

  • enforce agreements, policies, or legal rights; or

  • prevent or address activity that may be illegal, unethical, fraudulent, abusive, or legally actionable.

5. Mobile Messaging Privacy Notice

If you enroll in one of our SMS or mobile messaging programs, information you provide in connection with that program may be used to administer the messaging program, deliver communications to you, maintain consent and opt-out records, and respond to your requests.

WE DO NOT SELL, RENT, LEASE, LOAN, TRADE, OR OTHERWISE TRANSFER FOR PROFIT TELEPHONE NUMBERS OR CUSTOMER INFORMATION COLLECTED THROUGH A MOBILE MESSAGING PROGRAM TO THIRD PARTIES FOR THEIR OWN MARKETING PURPOSES OR INDEPENDENT BENEFIT.

We may, however, disclose information where reasonably necessary to comply with applicable law, regulation, legal process, or governmental requests, to protect our rights or property, to prevent liability, or to operate the applicable messaging program through Service Providers acting on our behalf.

This Section applies specifically to information collected through our mobile messaging programs and does not replace or limit other provisions of this Privacy Policy that may apply to your relationship with us.

Additional terms governing mobile messaging are provided in our Mobile Messaging Program Terms.

6. Cookies and Similar Technologies

We may use cookies and similar technologies to operate, understand, analyze, personalize, and improve the Site and Services.

A cookie is a small data file that may be stored on your device or browser. We may also use anonymous or pseudonymous identifiers, pixels, tags, scripts, web beacons, local storage, and similar technologies for comparable purposes.

These technologies may be used to:

  • recognize your browser or device;

  • remember preferences;

  • understand how visitors use the Site;

  • measure traffic and engagement;

  • analyze Site performance;

  • improve functionality and user experience;

  • support advertising and marketing; and

  • provide other features described in this Privacy Policy.

Most browsers are configured to accept cookies automatically. Depending upon your browser or device, you may be able to refuse, delete, limit, or receive notifications regarding cookies.

If you disable certain cookies or similar technologies, portions of the Site or Services may not function properly.

Our Service Providers may also use cookies, identifiers, pixels, tags, or similar technologies in connection with services they provide to us.

We may use analytics services, including Google Analytics or similar tools, to understand use of the Site and Services and, where applicable, support advertising activities.

Information about Google's available analytics opt-out tools may be obtained through Google's applicable privacy and analytics resources.

7. Session Replay and User Experience Analytics

We may use session replay, session playback, user experience analytics, or similar technologies on the Site.

These technologies may record or recreate certain interactions users have with the Site or an application, which may include:

  • mouse or cursor movements;

  • clicks;

  • taps;

  • scrolling;

  • page visits;

  • navigation behavior;

  • form interactions;

  • device or browser information; and

  • similar usage activity.

We may use this information for purposes such as improving user experience, troubleshooting technical problems, customer support, quality assurance, fraud prevention, security, analytics, and marketing.

Session replay or similar technologies may be provided by third-party Service Providers.

Information collected through these technologies may therefore be collected by, transmitted to, processed by, or stored by the applicable Service Provider.

8. Chat and Automated Assistant Technologies

We may use chat functionality, virtual assistants, automated chat systems, or similar technologies to provide customer service, support, information, or assistance.

These tools may use automated software, predefined responses, artificial intelligence, machine learning, or other technologies to respond to user inquiries.

If an automated system is unable to appropriately address an inquiry, the interaction may be transferred or escalated to a human representative where available.

If you use a chatbot, virtual assistant, or similar feature, we may collect information that you submit during the interaction.

We may also create, maintain, and store transcripts or records of such communications.

Such information may be shared with or stored by third-party Service Providers that provide or support the applicable technology.

We may use chat transcripts and related information for purposes including:

  • providing customer support;

  • improving our services;

  • quality assurance;

  • training and performance evaluation;

  • fraud prevention;

  • security; and

  • maintaining records of customer interactions.

9. Advertising and Online Tracking

We may display advertisements through the Site and may work with advertising, analytics, attribution, and marketing companies that collect information regarding user activity.

These companies may collect information such as:

  • pages visited;

  • advertisements viewed or selected;

  • clickstream activity;

  • browser or device type;

  • IP address;

  • date and time information;

  • interactions with advertising;

  • browsing activity across websites or applications; and

  • other information regarding online behavior.

Such information may be used to provide advertisements that are more relevant to your interests, including advertising that may be based upon activity across different websites, applications, browsers, or devices.

Advertising and analytics providers may use technologies including:

  • cookies;

  • server logs;

  • web beacons;

  • tags;

  • pixels;

  • advertising identifiers;

  • device identifiers;

  • cross-device technologies; and

  • similar tracking methods.

Where permitted, providers may associate activity across multiple browsers or devices when they reasonably infer that those browsers or devices are used by the same individual or household.

Information collected through these technologies may be used by us and applicable third parties for advertising, analytics, measurement, attribution, reporting, and related purposes.

Browser-based “Do Not Track” signals are not universally standardized, and our Site may not respond to such signals.

Certain advertising providers may provide independent mechanisms for limiting interest-based or targeted advertising.

Any advertising preferences or opt-outs you select may apply only to the specific browser, device, account, or identifier through which the preference was submitted.

10. Managing Your Communication Preferences

You may unsubscribe from promotional or marketing emails by using the unsubscribe link or instructions included in the applicable communication.

You may also be able to manage certain communication preferences through your Account or by contacting us.

Even if you opt out of promotional communications, we may continue to send communications that are necessary to administer your relationship with us, including messages relating to:

  • your Account;

  • transactions;

  • billing;

  • security;

  • subscriptions;

  • customer support;

  • legal notices; or

  • other non-marketing matters.

11. Information You Share With Others

Please use caution when sharing Personal Information or other sensitive information through publicly accessible areas of the Site, Services, social media, reviews, comments, forums, or other communications.

Information that you make publicly available may be viewed, copied, collected, distributed, or used by other individuals or organizations.

Similarly, information shared directly with third parties may be further disclosed or made public by those parties.

We do not control how unrelated third parties use information that you independently disclose to them and are not responsible for their actions or privacy practices.

12. Security

We maintain physical, administrative, technical, electronic, and procedural safeguards designed to help protect Personal Information against unauthorized access, disclosure, alteration, misuse, or loss.

Access to Personal Information may be provided to employees, affiliates, Service Providers, contractors, or other parties described in this Privacy Policy where such access is reasonably necessary to perform authorized functions or otherwise permitted by applicable law.

However, no Internet transmission, network, server, database, storage system, or security measure can be guaranteed to provide absolute security.

Accordingly, while we take reasonable steps to protect Personal Information, we cannot guarantee that information transmitted through or stored in connection with the Site or Services will never be accessed, disclosed, altered, or destroyed without authorization.

You acknowledge that transmitting information electronically involves inherent security risks.

13. Third-Party Links

The Site and Services may contain links to websites, applications, platforms, or other online services operated by third parties.

Providing a link does not mean that we own, control, sponsor, endorse, or are affiliated with the applicable third party.

We are not responsible for the privacy practices, content, security, functionality, policies, or conduct of third-party websites or services.

If you choose to access a third-party website or service, you do so at your own discretion and subject to that third party's terms and privacy practices.

You should review the applicable privacy policy before providing Personal Information to any third-party website or service.

14. Children's Privacy

The Site and Services are intended for individuals who are at least eighteen (18) years old.

We do not knowingly collect Personal Information from children under thirteen (13) years of age through the Site or Services.

If we learn that we have inadvertently collected Personal Information directly from a child under thirteen in circumstances prohibited by applicable law, we will take reasonable steps to delete that information from our records.

15. Processing and Storage in the United States

Personal Information and communications may be transferred to, processed, or stored on systems located outside the state, province, territory, or country in which you reside.

If you are located outside the United States, you acknowledge that Personal Information may be transferred to and processed in the United States.

Privacy and data protection laws in the United States may differ from, and in some circumstances provide different protections than, the laws of your jurisdiction.

Information stored or processed in another jurisdiction may also be subject to lawful access requests from courts, regulatory agencies, governmental authorities, or law enforcement agencies in that jurisdiction.

By using the Site or Services and providing Personal Information to us, you acknowledge the international transfer and processing practices described in this Privacy Policy, subject to any rights and protections provided by applicable law.

If you have questions concerning international transfers of Personal Information, you may contact us using the information described below.

16. Notice to Canadian Residents

If you reside in Canada, you may have certain rights regarding your Personal Information under applicable Canadian privacy laws.

Subject to applicable legal limitations, you may request access to Personal Information that we maintain about you and may request correction of information that you believe is inaccurate or incomplete.

Requests may be submitted using the contact information made available on the Site.

In certain circumstances, we may be unable or legally prohibited from providing access to particular information. For example, access may be restricted where disclosure would reveal Personal Information concerning another individual or where another legal exception applies.

To protect against fraudulent or unauthorized requests, we may require reasonable information or documentation to verify your identity or authority before providing access to, correcting, or otherwise acting upon Personal Information.

Subject to applicable law, you may also withdraw consent for certain processing activities where our processing depends upon your consent.

Withdrawal of consent will not affect the lawfulness of processing performed before the withdrawal became effective.

You acknowledge that withdrawing consent for processing that is necessary to provide a particular product or Service may prevent us from continuing to provide that product or Service to you.

17. Changes to This Privacy Policy

We may revise this Privacy Policy periodically to reflect changes in our practices, Services, technologies, legal requirements, or other circumstances.

When we update this Privacy Policy, we may post the revised version on the Site and update the applicable effective or revision date.

Where required by applicable law, we may provide additional notice regarding material changes.

Your continued use of the Site or Services after an updated Privacy Policy becomes effective will be subject to the revised policy, to the extent permitted by applicable law.

18. Contact Us

If you have questions, concerns, requests, or complaints regarding this Privacy Policy or our privacy practices, you may contact us using the contact information provided through the Site.

We encourage you to retain a copy of this Privacy Policy for your records and periodically review the Site for updates or changes.